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How to Create Great Social Content- Quick Tips for the Over Scheduled.

Dec/Fri | Category: Uncategorized | 

Not enough time to update your Facebook/Twitter/Blog as much as you would like? Have I got helpful tips for you!

Trust me, no one understands better than I do how difficult it can be to keep those social media pages dazzling with a constant flow of communication. You are swamped with deadlines for work, a meeting got scheduled last minute, or let’s be real, you have NO idea what to write about! Fear not readers, help is on its way. With a few of my favorite tips and tricks, your Facebook, Twitter, and Blog pages will never be lacking new content.

1.   Creativity= Content

Often times, people steer clear of posting through their social media sites because it seems like such a daunting task. They don’t know what to write about or how to get inspired so their pages just sit there- lonely and content-less. That attitude will just not do so kick off your shoes and dive in.

First and foremost, don’t be afraid to show off your personality. Dry writing is just that- dry. Who wants to read a bunch of messages with a monotone voice? I don’t and neither do you. Add some wit and humor to your messages. Make them multi-dimensional and interesting to read.

Think outside of the box. Sure your product might be kitchen appliances but you don’t only have to post content about stoves, microwaves and refrigerators. Write a blog about the methods people in other countries use to make their food or how to feng shui your kitchen. 

When you get a block of free time, brainstorm topics to write about. Write down every idea you have, no matter how absurd it is. You never know when that once crazy idea will spawn a just crazy enough to be brilliant blog topic.

2.   Schedule. Schedule. Schedule. Did I mention schedule?

You should be updating your social media sites at least 3- 4 times per week. The key to staying on top of your posts is to schedule time for it the same way you do any other work project. Make a calendar for the month. Then mark which days you want to send out messages and stick to the plan! Which leads me to my next point…

3.   Social Media and a daily planner had a love child and its name is Hootsuite. is a social media dashboard. It allows users to manage multiple social networking sites from one place.  Through Hootsuite you can post updates to your Facebook, Twitter, Linkedin, blog, and other social networking sites at the same time! (high five for time saving!) You can also track campaign results and trends in order to quickly adjust your tactics.

But I must say my favorite Hootsuite feature is its ability to schedule messages. Say you want a message to go out on a day you’re out of the office. All you have to do is write out your message, click the date and time you want it sent and VOILA!, you have a message being sent out on a day you’ll never touch your computer. Magical.

If saving time, tracking results, and efficiently working collaboratively interests you then click here to visit Hootsuites getting started manual. With genius like this, you won’t be disappointed.

While these are just a couple of my favorite ways to stay on top of my social media game, there are plenty other ways to successfully manage your social media. Share your tips and tricks in the comments.


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